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Author: Michael Whitner

Michael Whitner writes about the systems, signals, and architecture behind modern SaaS and B2B products. At opt-4, he shares practical insights on telemetry, data pipelines, and building tech that scales without losing clarity.
How to Choose the Best SaaS SEO Agency for Your SaaS Company
  • SaaS

How to Choose the Best SaaS SEO Agency for Your SaaS Company

  • Michael Whitner
  • July 14, 2025
  • 0
How to Choose the Best SaaS PPC Agency for Your SaaS Company (Without Wasting Time or Money)
  • SaaS

How to Choose the Best SaaS PPC Agency for Your SaaS Company (Without Wasting Time or Money)

  • Michael Whitner
  • July 14, 2025
  • 0
How to Price a SaaS Product – A Practical Guide for Founders and Product Teams
  • SaaS

How to Price a SaaS Product – A Practical Guide for Founders and Product Teams

  • Michael Whitner
  • July 14, 2025
  • 0
How to Create a Winning SaaS Marketing Plan – A Step-by-Step Guide
  • SaaS

How to Create a Winning SaaS Marketing Plan – A Step-by-Step Guide

  • Michael Whitner
  • July 14, 2025
  • 0
The Most Effective B2B SaaS Marketing Tactics for Sustainable Growth
  • B2B
  • SaaS

The Most Effective B2B SaaS Marketing Tactics for Sustainable Growth

  • Michael Whitner
  • July 14, 2025
  • 0
What Is Data Sensing and Why It Matters in Modern Manufacturing
  • Tech

What Is Data Sensing and Why It Matters in Modern Manufacturing

  • Michael Whitner
  • July 11, 2025
  • 0
Why Data Sensing is Essential for Predictive Maintenance in Manufacturing
  • Tech

Why Data Sensing is Essential for Predictive Maintenance in Manufacturing

  • Michael Whitner
  • July 11, 2025
  • 0
Top 100 SaaS Companies to Watch in 2025
  • SaaS

Top 100 SaaS Companies to Watch in 2025

  • Michael Whitner
  • July 10, 2025
  • 0
HubSpot vs Zoho CRM – Which CRM Is the Best Fit for Your Business in 2025?
  • SaaS

HubSpot vs Zoho CRM – Which CRM Is the Best Fit for Your Business in 2025?

  • Michael Whitner
  • July 10, 2025
  • 0
HubSpot vs Freshsales – Which CRM Is Best for Your Business in 2025?
  • SaaS

HubSpot vs Freshsales – Which CRM Is Best for Your Business in 2025?

  • Michael Whitner
  • July 10, 2025
  • 0

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Michael Whitner

Michael Whitner

Michael Whitner is a technical writer and systems thinker focused on the intersection of product,

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Why Your Emails Go to Spam and How to Fix It

Why Your Emails Go to Spam and How to Fix It

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Step-by-Step Guide to GDPR Compliance for SaaS Companies

Step-by-Step Guide to GDPR Compliance for SaaS Companies

  • August 1, 2025

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Why Your Emails Go to Spam and How to Fix It

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